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UPCOMING EVENTS & LEARNING OPPORTUNITIES
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The Power of Creativity
Jun 01Martech’s relationship with internal technology teams
Martech is still a relatively new field, but it is being recognized more often through formal allocation of martech as ...
Feb 27How to connect YouTube insights to your wider strategy
YouTube is the largest video publisher in the world across all in-stream, native and video formats. It’s the most rewarding ...
Feb 25How to connect YouTube insights to your wider strategy
YouTube is the largest video publisher in the world across all in-stream, native and video formats. It’s the most rewarding ...
Feb 25Virtual marketing interviews: Tips for candidates and hiring managers
Whether you are marketer looking for a new role or manager hiring for one, going through an interview in this ...
Feb 25Are you an in-house brand marketer? The CMA Brand Council wants to hear from you
COVID-19 has impacted nearly every business in some way. For marketers and brands, the changes have been varied and unpredictable. ...
Feb 24Engage with CMA through dozens of online offerings
The Member Engagement Team sincerely hopes that you are well and doing everything you can to keep yourself, your employees ...
Feb 21Leveraging AI for Marketing Insights
AI is a trending buzzword that everyone is talking about. We know it impacts our daily lives, but do we ...
Feb 17C2C Leadership: How to generate momentum and seize opportunities
Maybe it’s because I grew up down the street from the largest GM plant in the country (at the time), ...
Feb 125 strategies to strengthen your brand’s engagement with SMBs
Small business owners (SBOs) are often misunderstood, underappreciated, and, above all, underserved. They are different from big business leaders and ...
Feb 10Martech Council recommends: Books for the modern marketer
There’s no time like the present to pick up a new book for inspiration or guidance, whether it’s on thinking ...
Feb 05Connecting the consumer insight ecosystem
The market research landscape is changing. It needs to move faster, be more accessible, and have more capabilities than ever ...
Feb 03Understanding movement behaviours during the pandemic to impact change
Mobile movement data collected in a privacy-compliant way from anonymous devices have enabled our clients to understand more about the ...
Jan 28Embracing change: How NFPs evolved their brands during COVID-19
For many industries, the impact of COVID-19 was swift and dramatic. With this upheaval came innovation, accelerated transformation and the ...
Jan 28Privacy Refresh: 5 Key Privacy Tips for Marketers
In support of Data Privacy Day, a global campaign that highlights easy ways to protect personal information, the CMA has ...
Jan 28Privacy Refresh: 5 Key Privacy Tips for Marketers
In support of Data Privacy Day, a global campaign that highlights easy ways to protect personal information, the CMA has ...
Jan 28Call for member feedback: Ontario Consumer Protection Act
The Ontario government is reviewing the Consumer Protection Act for the first time since it came into force in 2005. CMA ...
Jan 21Performance claims: Insights for marketers from the Competition Bureau
The CMA’s Senior Manager, Regulatory and Consumer Affairs, reached out to the Competition Bureau to get their perspectives on what ...
Jan 157 ways 2021 will be a year of hope and opportunity
This year’s megatrends and what they mean for you and your business. If the year 2020 had a theme, it was ...
Jan 14Performance claims: Insights for marketers from the Competition Bureau
The CMA’s Senior Manager, Regulatory and Consumer Affairs, reached out to the Competition Bureau to get their perspectives on what ...
Jan 13Navigating human insights during a pandemic: Perspectives from CPG and research
If the pandemic has crystalized one thing for me, it’s my role as a navigator during a crisis. We’re all ...
Jan 07Are we still talking about Content Marketing?
Yes! I’ve been teaching and preaching Content Marketing for more than a few years now. And here I am again. With ...
Jan 07
